Helena Stamou is a strategic and results-driven marketing and communications leader with over 10 years of experience across sustainability, digital transformation, and public relations. She has proven expertise in executing 360° campaigns, driving engagement, and managing cross-functional, multicultural teams, with a passion for advancing sustainable solutions and fostering innovative partnerships. She is adept at aligning Corporate Social Responsibility initiatives with corporate goals and leading digital transformations that deliver measurable Return on Investment.
She currently serves as the Growth & Communications Director for the Academy of Entrepreneurship (AKEP), a non-profit focused on fostering professional skills and entrepreneurship, where she has increased engagement by 150% and website traffic by 40%. She is also the Marketing & Communications Manager for the Panhellenic Confederation of Social Cooperatives, where she successfully coordinated a team across five offices to implement a work placement program for mental health patients. Her extensive leadership roles include serving as the President of the Sustainability Committee for the European Union of Women (Athens Branch) and the Vice President of the Hellenic-Chinese Business Chamber.
In previous roles, as Head of Brand, Communications & Engagement at SWAPLANET, she led a digital transformation that resulted in a 50% increase in online sales and secured partnerships with over 10 NGOs, strengthening CSR activities in the sustainable fashion sector. As Managing Director of Nostus Communications & Events, she led the organization of over 100 high-profile events and secured €500K in funding for EU-backed community intervention programs. Her career also includes an Account Manager role at Hill & Kwolton Strategies, where she led a global product launch and a high-stakes crisis communication project.
Helena holds an International MBA in International Business, with a minor in Innovation & Entrepreneurship, from the Athens University of Economics and Business. She also earned a Master of Arts in Applied Communication and a Bachelor of Science in Engineering - European Business & Technology from Coventry University. Her commitment to social innovation was recognized when she was named a Top 5 Finalist for Europe & North America in the We Empower UN SDG Challenge for women social entrepreneurs.